Client

Scratchmaster LTD

Location

Cwmbran, South Wales

Services Undertaken

The Scratchmaster

The Scratchmaster specialise in restoring vehicle bodywork. They have grown from its roots in domestic repairs to acquiring more commercial and corporate clients. They needed a rebrand to reflect their growth and position them as a larger operation with national capability in a large market.

Mastering the brand

We created a new brand with real standout. We designed a clean and bold typeface which establishes The Scratchmaster as a serious outfit, with a professional outlook.

Making a mark

To accompany the brand, we created a symbol to represent the brand and to represent the service. Taking the ā€˜Sā€™ from Scratchmaster and deconstructing it as to play on the notion of imperfection as a device to create a brand language, with a visual element to create a visual play on words.

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